Jonathan has 30 years of experience in equity research and asset management, having served as an analyst at Merrill Lynch, Morgan Stanley, and lastly Deutsche Bank, covering insurance, tobacco, and latterly the combined consumer staples sectors. In 2013, he co-founded Ash Park Capital, an investment boutique focused on long-term capital growth through global branded consumer companies.

He is now Head of Research & Engagement at Hexis Capital Management, a recently-established investment advisory firm that aims to create a new model for investment in the listed tobacco and nicotine industry, one that emphasises engagement as well as returns and seeks to accelerate industry transition to reduced-risk products.